George Westinghouse Gentle Genius Hc

“The best demonstrations are conversations where the listeners participate and get what they want. If there are a large total of questions, then the prospects are that your listeners are going away with what they need,” says Joey Asher in his new book, 15 Minutes Including Q&A: A Plan to Save the World From Lousy Presentations.

Though this book is only 4 X 6 inches and 106 pages, it’s filled with lots of utile data and tons of examples. At the end of each chapter there is a key takeaway which is a synopsis of the chapter. I was asked to review this book, and I’d like to part my thoughts with you.

The author Joey Asher proposes that demonstrations will have to be 15 minutes long, evenly divided amid the visual representation and the question and answer section. There shouldn’t be more than six slides for your PowerPoint, which are invented after you’ve fleshed out what you’d like to cover in the presentation. Is it a surprise that somebody would write such a book in an age with micro-blogging at 140 characters, in a world with persons who have short attention spans?

15 Minutes Including Q & A has three sections: Part I: Prepare a Seven-Minute Rifle Shot Presentation, Part II: Allow Listeners to Fill in the Blanks and Raise Objections with Q & A, Part III: Deliver the Presentation with Intensity.

Breakdown of Your Presentation

1. Step 1: The Hook – 30 seconds – Quick identification of the problem/issue/challenge and resolution
2. Step 2: The Preview – 30 seconds – Three key points/messages to solve the problem
3. Step 3: The Body of the Presentation – five minutes – Restate and exaggerate on each of the three points, and provide examples to illustrate each point
4. Step 4: The Recap – 30 seconds – Repeat the three key points/messages
5. Step 5: Call to Action – 30 seconds – What next? What do you suppose from the audience?

This making something publicly available model focuses on problem/solution, challenge/response and question/answer, and there is a strong special importance and significance on question and answer section, so the format is more engaging. The book walks you through the routine of creating your formally presenting something in the form of telling a story.

The Formula for a Good Presentation Story

• Start with the point
• Tell the story chronologically
• Keep it tight but give galore details
• The more personal the story the better
• Remind the audience of the point at the end

For masters to use this model efficaciously require them to know what the key issues are that affect their audiences. They have to be focused, and recognise their content inside out. If you do not know what the issues are, Joey Asher proposes that you call a few humans who will be attending the activity of formally presenting something and ask them, or you could also email them with one or two questions. To assure that you know your content, and come all over as being confident, and an expert, merely mean that you Rehearse, Rehearse and then Rehearse a lot of more. And if you are terrified that you’ll be asked questions in the Q & A that you can not answer since an equivalent amount of time is dedicated, think regarding 15 questions that the audience would likely ask, and prepare answers for them, so you are ready for almost anything.

5 Great Ideas

1. If you’re focused, you may say anything you want to say in seven minutes
2. Speak to your audience like you’re having a highly animated dinner conversation
3. Start your activity of formally presenting something by putting your finger on the key issue or question that your audience cares about
4. Presenting is a spoken art. You can’t prepare by merely flipping through your slides. Rehearse, rehearse and rehearse
5. Know the primary two lines of your making something publicly available to support you relax and build your confidence

Three Questions to Ask and Answer Before Preparing Your Presentation

1. What problem needs solving?
2. What are the three things that you perfectly want your audience to remember?
3. What action would you like your audience to take after the presentation?

I liked this book because it’s easy to read, and has info that you may without delay apply. It’s practical! Even though it’s for presentations, the model will work for a lot of forms of writing. It’s always essential to keep it tight, always concentered on the needs of your audience (reader or client). A challenge for this idea, is to convince persons that quality is more necessary than quantity. I commend 15 Minutes Including Q&A: A Plan to Save the World From Lousy Presentations by Joey Asher.

George Westinghouse Gentle Genius Hc 2

The biography of George Westinghouse is rich in drama and in breadth, a story of power, city building, and applying the Golden Rule in business. His story intersects with those of a great deal of outstanding personalities of the Gilded Age such as J.P Morgan, Henry Clay Frick, Andrew Carnegie, the Mellon Family, Thomas Edison, Henry Ford, and Nikola Tesla. One of the most successful industrialists in America, George Westinghouse was a wizard who took a much dissimilar approach than Thomas Edison. Westinghouse became a manager of innovation. He was not only an inventor in his own right, but the orchestra leader of a symphony of ideas. Westinghouse invented the corporate model of invention and research. Samuel Gompers said that “if industry had been run by men like Westinghouse, there would have been no need for unions.” His inventions permitted Westinghouse to take the lead in electrical distribution. While it was Edison who basi electrified New York City, the nation turned in favor of the AC current scheme of Westinghouse. His natural gas distribution system did more than Carnegie’s capital to make Pittsburgh the Steel City. The panic of 1907 changed Westinghouse. It took the energy out of the industrial lion and resulted in a personal depression, which led to his death in 1914. A pioneer in pension plans and in planned communities for workers, Westinghouse was mourned by his employees, who accumulated cash for a memorial to him in 1955. This testament to his life would have been the one he cherished the most. *** Quentin R. Skrabec, Jr. is a Pittsburgher with a strong background in the local stories and legends. He has published over fifty articles on history, industrial history and business, and five books on business, industry and management. He was awarded the initial USA Today/Rochester National Quality Cup. Holding a PhD in Manufacturing Management from the University of Toledo, Dr. Skrabec has taught as an adjunct professor at Toledo, the University of Akron, University of Pittsburgh, and Robert Morris University. Presently he is an associate professor of business, instructing courses in operations management at Findlay University. In his management career, Dr. Skrabec has served as a manager and vice president at LSE/LTV Steel, Jessop, and National Steel. He led LSE/LTV to 33 Magazine’s “manufacturing company of the year” and to Tom Peters’ “100 Best-Managed Companies” list.

About the AuthorQuentin R. Skrabec, Jr., PhD, has published over fifty articles on history, industrial history and business, and five books on business, industry and management. His next book with Algora Publishing, William McKinley, The Apostle of Protectionism, is scheduled for release in November 2007.

Holding a PhD in Manufacturing Management from the University of Toledo, he has taught as an adjunct professor at Toledo, the University of Akron, University of Pittsburgh, and Robert Morris University.

In his management career, Dr. Skrabec has served as a manager and vice president at LSE/LTV Steel, Jessop Steel and National Steel. He led LSE/LTV to 33 Magazine’s “Manufacturing Company of the Year” and to Tom Peters’ “100 Best-Managed Companies” list. Dr. Skrabec was awarded the basi USA Today/Rochester National Quality Cup.

An experienced writer and biographer, Skrabec is a Pittsburgher with a strong background in the local stories and legends.

George Westinghouse Gentle Genius Hc 2 Photo

George Westinghouse Gentle Genius Hc 2 Pic

George Westinghouse Gentle Genius Hc 2 Picture

George Westinghouse Gentle Genius Hc 2 Photo

Most helpful client reviews

4 of 5 persons found the following review helpful.
Poor editing is unfair to the author, the reader, and the subject
By R. Crawford
I doubt if this short comment will in truth be of much help to the potential reader, but Publisher take note:

This thoughtful, engaging, and rather well-written book is in ruins thanks to the most miserable editing I have ever seen. In fact it cannot have genuinely had an editor. Commas are thrown in at random, phrases are repeated – distinctly as a result of inattention to typesetting – person words are jumbled together in a phonetic head-on collision (e.g., “bending” rather of “be ending”) as if they were the result of dictation to the computerized voice from War Games (“Greeeetings Doctur Falken… shaaall weplay agame?”). There are scores of faults on each page and it’s so bad I may not make it past page 22. In short, the book is a botheration to read and a shining example of the cheap junk America develops today.

Which is a shame, because George Westinghouse had far more integrity and his bequest deserves better. A company that would put unproofed text on the market and have the audacity to charge cash for it would have galled him. If he were around, I suspect he would spend enormous sums of his own cash to buy the entire printing merely to put us out of it is misery and give it a decent burial.

The material is very good and the subject is one that deserves to be studied; the author’s venture (and, again, Westinghouse’s biography) deserves far better than this publisher has given it. Or is competent of giving to anything, apparently. Unless it’s to a recycling bin, which is where this edition belongs if it is to do anything good.

1 of 1 persons found the following review helpful.
It may be exact but it’s far from enjoyable.
By Jackson R. Pope III
This book suffers from so a great deal of faults as to be almost incomprehensible in a great deal of places, which is ominous because without them it would have been a genuinely good read in regards to one of the most arousing and attention holding industrialists of the Gilded Age. As it stands, however, I cannot in good sense of right and wrong commend this book to anybody other than use as a reference. The bequest of George Westinghouse and his achievments deserves more than this book is competent to offer.

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